Want to see what is happening this week in the news? We rounded up a few of the most relevant articles of the week so you don’t have to.
AMAZON INTRODUCED ALEXA BLUEPRINT (April 19, 2018 ). The service allows Alexa owners to create their own customized skills or responses without knowing how to code. Users select from over 20 templates in categories like Fun & Games, At Home, Storyteller and Learning & Knowledge, from there the user can customize information according to their needs. Alexa Blueprints allows families to make the most of the device by teaching Alexa things like the family bedtime routine, different remotes to use for the TV, or the kids latest inside jokes. Read more here.
#BEYCHELLA IS BACK ( April 17, 2018). After skipping Coachella last year for the birth of her twins, Beyoncé came and broke YouTube records at this years festival. The singer made history at her set by being the first black woman to headline Coachella and attracting 458,000 live viewers on YouTube. Across the whole festival opening weekend views totaled 41 million from 232 countries, making it the most viewed live music festival ever on Youtube. Read more here.
PINTEREST OFFERS MONTHLY VIEWER COUNT ( April 17, 2018) Pinterest is changing things up for the 1 million businesses using the platform by displaying the total number of people who have seen each pin during the last month. In an effort to give brands more control over their content, Pinterest redesigned business profile pages to include more customization options with dynamic cover images, the ability to highlight certain boards and even specific pins. Read more here.