by Leah Howard | Aug 12, 2019 | Marketing
Many marketers whether Business to Business (B2B) or Business to Consumer (B2C) at some point ask the question, should I hire an ad agency to help us achieve our business objectives. The answer is YES and here is why. The decision to hire an agency is a bottom line...
by Leah Howard | Aug 7, 2019 | Marketing
So maybe the Egyptian’s had it right all along with their ancient hieroglyphs, which was a combination of logo graphics and other elements. In our modern culture, we seemed to be returning to this ancient method of communication in the form of the emoji. The emoji, as...
by Leah Howard | Jun 17, 2019 | Case Study, Marketing
– JMMC Congratulates Galveston College for New Marketing Success – Galveston College located on Galveston Island by directive of the Board of Trustees initiated a drive to establish a branding and marketing campaign. The college was seeking...
by Madison Henry | Jun 11, 2019 | Marketing
In part one of this series, we discussed the five building blocks of an effective brand promise. The next step is to deliver on that promise in a meaningful way by taking action. Here’s how to make sure your efforts are authentic to your brand and what you stand for....
by Madison Henry | May 21, 2019 | Marketing
Your brand is about more than just your name, logo, and tagline—it’s about standing for something. A strong brand evokes emotion and encourages people to connect with your business. Your brand isn’t what you say it is—it’s what people perceive it to be. Creating a...
by Leah Howard | May 13, 2019 | Marketing
At John Manlove Marketing and Communications we have the technology to introduce a business’s new products to its customers. Employees and customers can be informed about improvements within the company through instructional videos of new products. Gain credibility...
